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Blog Archives - prireland

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The past 24 hours has been remarkable, as news broke about a number of social media giants facing a dip in revenue following a wave of major advertising firms choosing to halt their massive social media spends. The big brands, which include Unilever, Starbucks and Coca-Cola, have decided to halt advertising across Facebook specifically and...

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As we all consider unboxing the future and returning to work after life in lock down, how were the past few weeks for you? Challenging I bet. Here are some thoughts from a very good friend of ours who spends more time in Kerry now than in Dublin. Apart from his gifts as a renowned...

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All the way from lockdown in the hills of Donegal, today’s blog has been written by our Paul Allen & Associates colleague Rory Sweeney, on the important things we’re all missing in the first four months of the decade.   Rory Sweeney is an Account Manager at Paul Allen & Associates The Brittle Pillars of...

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Never Waste a Good Crisis We wanted to avoid sounding like one of those awful Instagram posts,  but as we eased ourselves in to this new era of fear and unease, our company decided to give ourselves a daily boost by having an inspirational ‘Message of the Day’. On Day One of the national realisation...

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We were very intrigued to read in the paper this morning about some linguistics experts in Lancaster University (?) who were encouraging politicians to ‘’stop talking as if we are at war and use positive language.’’ They said that ‘’Although hostile language could get across the seriousness of the situation, war metaphors risked encouraging people...

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The European Institute of Public Relations invited Paul Allen to give his thoughts on ‘’If Ethics Matter’’ to a gathering of students on Monday 24th February. Here are some extracts from the talk: I would like to talk about where ethics and algorithms collide. While we enjoy living in modern times, sometimes when it comes...

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