It’s nearly impossible to separate social media strategy from PR, given how digital and social media act as both a news source and a driver of brand reputation. At Paul Allen & Associates, we understand how to develop and use social media to amplify earned media coverage and build a relationship with a company’s most important audiences and stakeholders. We can:
- Develop a social media strategy tailored to your needs
- Build content
- Develop graphic designs and videos
- Construct conversation calendars
- Provide social media monitoring
Social media – ideal when managing a crisis and outreach campaigns.