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The Day of Reckoning Has Come, It Is Payback Time For The Tories.

July 8, 2024by Paul0

Few British politicians have risen as high as fast as the former British Prime Minister, Rishi Sunak.

Reflecting on the lessons learned from the UK election, the most obvious have been the gaffe-fuelled campaign undertaken by the Conservative Party. The rolling series of errors and mistakes as the British Prime Minister Rishi Sunak stood in torrential rain outside his Downing Street office when he called the election for 4th July 2024.

His campaign strategy was dreadful, and the entire election campaign he undertook was utterly farcical. We all remember when he announced the date from Downing Street, in the pouring rain without an umbrella.

As soon as Sunak left D-Day commemorations in France early to do a prerecorded interview for broadcaster ITV it went from bad to worse.

But it is the speed and severity of his rise and fall is something he is likely to be remembered for. Having gone from Junior Minister to Prime Minister in under three years, Sunak has left his Conservative party with its worst ever result.

His rise to power and fall makes him Britain’s third-shortest-serving Prime Minister after Liz Truss and Alec Douglas Home, in office for just 20 months.

Many saw Sunak take over from a dreadful Liz Truss inheritance back in October 2022. The Conservatives were more than 20 points behind in the polls, following the scandals of Boris Johnson’s tenure and the economic shock of Liz Truss’s term.

Sunak expected himself to play the role of the statesman and to build on his strengths as a details person. They also expected he would learn the lessons of his original failed leadership campaign in 2022, when his highly personalised slogan, “Ready for Rishi”, fell flat.

The first Prime Minister with an MBA, Sunak sought economic stability. In 2023, he set out five priorities including halving inflation. He agreed new trade rules with the EU, lessening tensions since Brexit, which he supported. His instincts did not cut the mustard with the British public. We all have memories of his time as Chancellor during  Covid pandemic when he was the source of handouts. He has reportedly spent £2 million pounds on Focus Groups throughout the pandemic.

Broadly, Sunak did not live up to his billing as a technocrat. He pledged to reduce NHS hospital waiting lists, but did not resolve the junior doctors’ strike that worsened them. He focused heavily on immigration, an approach that seemed to boost his populist rivals, not disarm them. He criticised Britain’s approach to net zero and sought to make capital from transgender issues.

As a public speaker, he seemed unable to hold the imagination of the general public and was thought to be boring.

The key takeaway from the election is that the overall Tory election campaign was a dismal and shocking end to a disappointing premiership.

 

Paul

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